PR

You’re worth more when you’re visible.

Have you got a story to tell or something you want to shout about? Our experienced PR team knows everything about content, story and message creation and which channel to use to reach your audience, through magazines, newspapers and online.

How can LCM add value to your company through PR?

• Visibility and familiarity have a tendency to breed trust in the world of business, because even hardened purchasers are more likely to use a firm they know about.

• You can use our PR team to raise your profile, and can be sure we’ll guide you to do it strategically.

We have the knowledge, experience and contacts to add immeasurably to your visibility in your chosen markets.

How to get people to understand the value you bring them

An essential part of PR’s role is to educate your audiences. We use a variety of tactics for this:

– Written information, including:

• Articles

• Leaflets

• Data sheets

• White papers

• Web content

– Other tactics, including:

• Seminars

• Workshops

• Conferences

• E-shots

• Newsletters

• Blogs

• Social networking

Our PR expertise is available to you in several ways:

– Your outsourced PR Department – we take responsibility for developing a strategy and for achieving the Key Performance Indicators and commercial results specified in the strategy.

–  PR consultancy and advice – we can develop your strategy and give you advice, and then leave you to run your PR campaigns

– We are on hand to handle a PR crisis if it arises

– We write and implement your Awards Entry activity to an agreed plan

We are gaining superb coverage for clients in key target media so if consistently getting in front of your audience and being seen as thought or market-leaders is important, we’d love to chat.