Creating a brand that ARM could be truly proud of
ARM is one of the UK’s major technical recruitment firms and talent management consultancies, provide contract and permanent IT jobs and Engineering jobs across the UK and beyond.
The brief
"We were keen to develop a brand which reflected the high profile of our blue chip clients and the high calibre of our candidates, as well as the qualities of passion, professionalism and partnership that ARM's staff deliver daily to those key stakeholders." Mike Gawthorne, Managing Director of ARM
The outcome
"Not only are we delighted with ARM's new brand, but also with the inclusive creative process which we went through as an organisation in order to arrive at that brand. This process meant that everyone in the business had a say in the new brand and that it reflects who we are; also that it is embraced by everyone in the company. LCM can take credit for facilitating this process and for listening hard to our staff in order to produce something of which every single one of us at ARM is truly proud." Mike Gawthorne, Managing Director of ARM