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    <title>News</title>
    <link>http://www.lcm.co.uk/index.php/news/</link>
    <description>LCM, Hampshire, UK: News stories and official press releases</description>
    <dc:language>en</dc:language>
    <dc:creator>Kat Priest</dc:creator>
    <dc:rights>Copyright 2012</dc:rights>
    <dc:date>2012-11-06T12:52:06+00:00</dc:date>
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    <item>
      <title>New Event! The Power of Branding</title>
      <link>http://www.lcm.co.uk/index.php/news/new-event-the-power-of-branding/</link>
      <guid>http://www.lcm.co.uk/index.php/news/new-event-the-power-of-branding/#When:11:52:06Z</guid>
      <description>LCM is to run the fifth &amp;lsquo;Power of Marketing&amp;rsquo; seminar on 22nd November in partnership with Barclays and Regus. It&amp;rsquo;s at Regus Whiteley, which is on Solent Business Park. It starts at 5.00 p.m., finishes at 7.00 pm. and allows an opportunity for free consultancy slots and networking until 7.30 p.m.
&amp;nbsp;
&amp;lsquo;The Power of Branding&amp;rsquo; is a workshop designed for business owners and those responsible for marketing and web in growing organisations.
&amp;nbsp;
&amp;ldquo;Effective branding is the marketing technique which elevates a product or organisation from being just one amongst many, to something unique,&amp;rdquo; explains Lizz Clarke, who is one of the workshop facilitators.
&amp;ldquo;If you are serious about building your business and if you want to know how to make more money through effective branding, you need to be at this seminar.&amp;rdquo;
&amp;nbsp;
To book, call Barclays on 07909 684742
&amp;nbsp;
The remainder of the seminar calendar is as follows:
&amp;nbsp;
&amp;lsquo;The Power of Strategy&amp;rsquo;
3rd January 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of Market Research&amp;rsquo;
14th February 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of Web &amp;amp; Online Marketing&amp;rsquo;
28th March 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of PR &amp;amp; Social Media&amp;rsquo;
9th May 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of Branding&amp;rsquo;
22nd November 2012 &#45; Regus, Whiteley
20th June 2013 &#45; Regus, Whiteley
&amp;nbsp;</description>
      <dc:date>2012-11-06T11:52:06+00:00</dc:date>
    </item>

    <item>
      <title>Urgent news with regards to our next seminar</title>
      <link>http://www.lcm.co.uk/index.php/news/urgent-news-with-regards-to-our-next-seminar/</link>
      <guid>http://www.lcm.co.uk/index.php/news/urgent-news-with-regards-to-our-next-seminar/#When:09:08:01Z</guid>
      <description>Since providing you with relevant information, we have had trouble with the booking line and have issued a new number. If you are wanting to book onto the next seminar on Thursday 11th October, which will focus on PR and the ever controversial topic of Social Media, you can do so by calling 07909 684742 or emailing kat@lcm.co.uk</description>
      <dc:date>2012-10-10T09:08:01+00:00</dc:date>
    </item>

    <item>
      <title>Aspex Gallery hosts business event</title>
      <link>http://www.lcm.co.uk/index.php/news/local-organisation-host-business-development-event/</link>
      <guid>http://www.lcm.co.uk/index.php/news/local-organisation-host-business-development-event/#When:10:31:40Z</guid>
      <description>On Thursday 25th October, 6&#45;8pm, Aspex is hosting a Business Development Drinks Reception. You&amp;rsquo;ll be given the chance to look at its new &amp;lsquo;menu of opportunities&amp;rsquo; for your organisation.
If you&amp;rsquo;ve not been yet, Aspex is in Gunwharf Quays in the Vulcan Building, which is behind Loch Fyne restaurant.
It&#39;s a chance to see the new solo exhibition&amp;nbsp;by artist John Mynott&amp;nbsp;,&amp;nbsp;while networking with other businesses &amp;amp; organisations in the unique atmosphere of a contemporary art gallery. Places are free!
Please RSVP to&amp;nbsp;business@aspex.org.uk&amp;nbsp;by Tuesday 23 October.</description>
      <dc:date>2012-10-09T10:31:40+00:00</dc:date>
    </item>

    <item>
      <title>Marketing tips for local businesses</title>
      <link>http://www.lcm.co.uk/index.php/news/marketing-tips-for-local-businesses/</link>
      <guid>http://www.lcm.co.uk/index.php/news/marketing-tips-for-local-businesses/#When:13:58:50Z</guid>
      <description>This autumn, Logical Creative Marketing is launching Marketing Tweak as a way of prompting business owners to improve their marketing every week of the year.
&amp;nbsp;
Marketing Tweak is a list of small tasks that can be carried out quickly and easily to increase results from promotional activities. The list will be posted every Monday to LCM&amp;rsquo;s Facebook page, and will be an ideal way for people to check off what they can be doing that week to boost their marketing.
&amp;nbsp;
Posting to Facebook also means LCM staff will be on hand to answer any questions readers may have about Tweaks and provide assistance to ensure everyone gets the best out of the checklist.
&amp;nbsp;
Lizz Clarke, Managing Director of LCM says &amp;ldquo;If companies are not staying ahead of marketing, they are going to slide backwards in today&amp;rsquo;s competitive age. We know just how many business owners juggle marketing responsibilities alongside their &amp;lsquo;day job&amp;rsquo;, and this is a way of helping people to keep things moving forward, little and often.&amp;rdquo;
&amp;nbsp;
Marketing Tweak launches today, Monday 24th September, and can be found here, on LCM&#39;s Facebook page.</description>
      <dc:date>2012-09-24T13:58:50+00:00</dc:date>
    </item>

    <item>
      <title>Free marketing support for the region&#8217;s businesses</title>
      <link>http://www.lcm.co.uk/index.php/news/free-marketing-support-for-the-regions-businesses/</link>
      <guid>http://www.lcm.co.uk/index.php/news/free-marketing-support-for-the-regions-businesses/#When:11:10:36Z</guid>
      <description>Companies with a turnover of between &amp;pound;250,000 and &amp;pound;20m are benefiting from a series of free marketing seminars run by Barclays in association with Regus and Logical Creative Marketing (LCM).&amp;nbsp;
&amp;nbsp;
The series of six seminars, entitled The Power of Marketing, will run twice, and will continue until late 2013, so there is plenty of opportunity to take advantage.
&amp;nbsp;
&amp;ldquo;The seminars are really top quality, and we are delighted to be able to support the region&amp;rsquo;s businesses in this way,&amp;rdquo; says Dan Brogan, Barclays Area Business Manager for Solent and the Isle of Wight. &amp;ldquo;We have had enthusiastic feedback from all attendees, many of whom have been to all three that we have run so far, which is testimony to their value.&amp;rdquo;
&amp;nbsp;
The next seminar is October 11th 2012 from 5.00 p.m. to 7.30 p.m. at Regus in Whiteley and will focus on PR and the ever controversial topic of Social Media, and following that, there will be one on Branding at the same time and venue, on November 22nd 2012. All seminars are presented by LCM&amp;rsquo;s Managing Director, Lizz Clarke, along with key specialists from the LCM team.
&amp;nbsp;
The booking line is 07503 539482, or for more information contact lizz@lcm.co.uk</description>
      <dc:date>2012-09-05T11:10:36+00:00</dc:date>
    </item>

    <item>
      <title>We&#8217;re Dressing Down for World Maritime Day</title>
      <link>http://www.lcm.co.uk/index.php/news/were-dressing-down-for-world-maritime-day/</link>
      <guid>http://www.lcm.co.uk/index.php/news/were-dressing-down-for-world-maritime-day/#When:10:15:06Z</guid>
      <description>This September, we will be supporting maritime charity Sailors&amp;rsquo; Society in their annual Dress Down for World Maritime Day.
We&amp;rsquo;ll be donating to the cause in order to dress down for the day on 27th September. Sailors&amp;rsquo; Society support the world&amp;rsquo;s seafarers, on whom we rely for our daily needs. Over 95% of the world&amp;rsquo;s trade is transported by sea, with seafarers braving harsh conditions and piracy&#45;infested waters everyday &#45; we at LCM think that&amp;rsquo;s a very worthwhile cause.
If you would like to get involved, get in touch with Sailors&amp;rsquo; Society on corporate@sailors&#45;society.org</description>
      <dc:date>2012-08-30T10:15:06+00:00</dc:date>
    </item>

    <item>
      <title>New Event! The Power of Web and Online Marketing</title>
      <link>http://www.lcm.co.uk/index.php/news/new_event_the_power_of_web_and_online_marketing/</link>
      <guid>http://www.lcm.co.uk/index.php/news/new_event_the_power_of_web_and_online_marketing/#When:07:51:12Z</guid>
      <description>&amp;nbsp;
LCM is to run the third &amp;lsquo;Power of Marketing&amp;rsquo; seminar on 30th August in partnership with Barclays and Regus. It&amp;rsquo;s at Regus Whiteley, which is on Solent Business Park. It starts at 5.00 p.m., finishes at 7.00 pm. and allows an opportunity for free consultancy slots and networking until 7.30 p.m.
&amp;nbsp;
&amp;lsquo;The Power of Web and Online Marketing&amp;rsquo; is a workshop designed for business owners and those responsible for marketing and web in growing organisations.
&amp;nbsp;
&amp;ldquo;It is not going to be overly technical,&amp;rdquo; explains Lizz Clarke, who is one of the workshop facilitators.
&amp;ldquo;It allows business owners, whether they are very knowledgeable or complete beginners, to review their online marketing in the light of the latest marketing opportunities and techniques.&amp;rdquo;
&amp;nbsp;
To book, call Barclays on 07503 539482
&amp;nbsp;
The remainder of the seminar calendar is as follows:
&amp;nbsp;
&amp;lsquo;The Power of Strategy&amp;rsquo;
31st May 2012 &#45; Regus, Whiteley
3rd January 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of Market Research&amp;rsquo;
12th July 2012 &#45; Regus, Whiteley
14th February 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of Web &amp;amp; Online Marketing&amp;rsquo;
30th August 2012 &#45; Regus, Whiteley
28th March 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of PR &amp;amp; Social Media&amp;rsquo;
11th October 2012 &#45; Regus, Whiteley
9th May 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;lsquo;The Power of Branding&amp;rsquo;
22nd November 2012 &#45; Regus, Whiteley
20th June 2013 &#45; Regus, Whiteley
&amp;nbsp;
&amp;nbsp;
&amp;nbsp;</description>
      <dc:date>2012-08-01T07:51:12+00:00</dc:date>
    </item>

    <item>
      <title>Woolly Hat Week at the LCM Office</title>
      <link>http://www.lcm.co.uk/index.php/news/woolly-hat-week-at-the-lcm-office/</link>
      <guid>http://www.lcm.co.uk/index.php/news/woolly-hat-week-at-the-lcm-office/#When:15:28:11Z</guid>
      <description>In March, LCM took part in Sailors&amp;rsquo; Societies Wear a Woolly Hat to Work Week. The team spent the week sporting Woolly Hats to show their support for seafarers around the world.
The aim of Woolly Hat Week is to raise awareness to help fund Port Chaplains located around the world so that they can provide practical and emotional support to seafarers. This is the 5th annual Woolly Hat Week.
Want to show your support? Don your Woolly Hat and donate to Sailors&amp;rsquo; Society by clicking on the link http://www.sailors&#45;society.org/GetInvolved/Pages/Donations.aspx</description>
      <dc:date>2012-03-12T15:28:11+00:00</dc:date>
    </item>

    <item>
      <title>Priest joins Logical Creative Marketing</title>
      <link>http://www.lcm.co.uk/index.php/news/priest-joins-logical-creative-marketing/</link>
      <guid>http://www.lcm.co.uk/index.php/news/priest-joins-logical-creative-marketing/#When:11:28:11Z</guid>
      <description>Fareham&#45;based Logical Creative Marketing (LCM) has welcomed new Marketing Executive / Account Manager Kat Priest to its friendly, talented team.
Kat, 23, from Chandler&amp;rsquo;s Ford joins from a role at Southampton University where she gained valuable experience in a number of marketing&#45;related fields.
LCM Managing Director Lizz Clarke said: &amp;ldquo;Kat has already demonstrated a clear understanding of how to meet client expectations. &amp;nbsp;She knows what works and has quickly learnt to adapt her style to the benefit of our many varied clients.&amp;rdquo;
Kat is working on LCM clients including those in the cosmetics industry, charity sector and retail.</description>
      <dc:date>2012-01-09T11:28:11+00:00</dc:date>
    </item>

    <item>
      <title>Seminars raise funds for St John Ambulance</title>
      <link>http://www.lcm.co.uk/index.php/news/seminars_raise_funds_for_st_john_ambulance/</link>
      <guid>http://www.lcm.co.uk/index.php/news/seminars_raise_funds_for_st_john_ambulance/#When:14:26:23Z</guid>
      <description>Fareham&#45;based Logical Creative Marketing has handed over a cheque to St John Ambulance, after money was raised from the company&amp;rsquo;s successful social media seminars held in conjunction with SFM Consulting. All funds from the seminars will be gratefully received by St John Ambulance and Bourne International Community Centre.
The seminars, which took place in Winchester and Southbourne, attracted some of the county&amp;rsquo;s up and coming businesses, all of which donated money for the informative presentations featuring forward&#45;thinking from LCM Managing Director Lizz Clarke and SFM Consulting&amp;rsquo;s Sarah Matthews. The seminars focused on how social media can drive a brand and discussed how social media should be impacting their marketing plans and communications programmes.
Lizz Clarke said: &amp;ldquo;Although it is clear that social media is now critical to marketing, business owners need to see a clear strategy and a return on investment, we explained how to do this at the seminars.&amp;rdquo;
She added: &amp;ldquo;We&amp;rsquo;re delighted to be handing over this money, which will go towards local St John Ambulance first aid projects. Thank you to all the attendees who were very generous with their time and money. We received some great feedback from the seminars and already attendees tell us they are reaping business benefits through social media sites such as Facebook and Twitter.&amp;rdquo;&amp;nbsp;</description>
      <dc:date>2011-10-14T14:26:23+00:00</dc:date>
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